Our award-winning designers have extensive experience in branding, conceptualization, and design for such high-profile companies as HarperCollins, Scholastic, Random House, Simon & Schuster, Aladdin, and Alloy Media.
Our business-to-consumer models are developed to support authors/publishers, film/television distributors, and musicians, allowing them to effectively promote their projects directly to consumers via guest blogging, online marketing, Skype tours, and the development of an active, social media presence.
Digital Media/Social Media Marketing
Our digital media and social media team have developed blogging and Skype tours on behalf of Mark Cuban, “Chicken Soup for the Soul” author Mark Victor Hansen, best-selling authors Seth Godin and Nicholas Sparks, supermodel Alek Wek, and others.
Our editorial team uses Modern Language Association (MLA) and Chicago Manual of Style guidelines to ensure that our clients’ work is of the highest standards. Editorial services range from grammatical proofreading to more advance story editing, helping writers to engage readers through plot, pacing, and characterization.
Much like a movie trailer compels an audience to see the film, an effective book trailer will convey the tone of the book without giving away key details and inspire readers to want more. Similarly, a sizzle reel can be used to market a potential television or film project. Our production team has created video book trailers on behalf of Elmore Leonard, Mitch Albom, Stan Lee, and others as well as sizzle reels for independent filmmakers to use to market their films and/or television series to key producers.
We support indie authors and publishing houses by providing interior, ebook formatting. Formatting is done in HTML to ensure that ebooks look and function professionally. Formatting is compatible for mobi (Kindle), epub (Nook and iTunes), Smashwords, and Createspace. Additionally, books are kept on file by USB, external hard drive, and online backup through Dropbox.
Our strategists will develop a marketing/public relations campaign that best serves your needs. Each campaign is individually conceived, never a cookie-cutter approach, and always developed with the targeted audience in mind.